The SKU name and SKU notes can be changed at anytime on the overview page. Please keep in mind that while the SKU name is end-consumer facing, meaning the end consumer will see this information as the "SKU name" in the digital experience, the SKU notes are internal only. They are meant to provide extra context for your team without adding unnecessary information to the digital experience.
To manage what the end-consumer sees when they tap a Legitimate tags select the Web Experience tab within the SKU page.
Chose the "Custom" button under "Choose how you would like to create the web experience:"
On the right hand side you'll be able to see a preview of what the end user will see when they tap their tags. When you add in the header logo, name, image and description the preview will change in realtime. Additionally, when you update the Builder.io CMS the preview will change to reflect your changes.
You can save your progress at any time in this section and come back to edit it later.
Item name: this is the title of your SKU. It will be displayed at the top of the digital experience
Item description: this is the description of your SKU. we recommend keeping this description as succinct as possible. You can always add additional information in the rest of the digital experience.
Product Image: this is the image that corresponds to your SKU. Press the upload file button to upload your image. A preview of the image should load within a few seconds after you upload. If your having issues uploading please review our image specs .
Product Animation: if you choose to also include an animation for your SKU press the upload file button to upload your video. A preview of the video should load within a few seconds after you upload. If you're having trouble uploading please review our animation specs .
How to get to SKU pages
When you log into dashboard you'll automatically see the "SKU index" page. On this page you're able to see all the SKUs in your organization as well their corresponding ID, name, image, title, description and notes. This page also gives you a brief overview about the status of the SKU including the SKU's total tags, page view count, and quality check performance. There is also a quick link to the SKU's analytics page in the analytics column.
In order to view more in depth analytics and to edit and manage a SKU's digital experience you'll need to select a specific SKU and go to that SKU's page.
Managing a SKU
Next, find the SKU you want to edit and click on the pencil button next to the SKU ID number in the ID column.
Once on that SKU's page you'll be able to edit and manage the following sections:
SKU Overview Page
The first page you're directed to when you're editing a specific SKU is the SKU overview page. The overview page provides a snapshot of information about that SKU including:
the number of tags in the SKU
the number of page views for that SKU
the SKU's name - editable field
the SKU notes - editable field
SKU Analytics
*Please note SKU analytics will only populate once a SKU has been activated
On the Analytics tab you can see a more in-depth view of your SKUs analytics. You'll be able to view the following data:
Page Views - how many times an end user has tapped a tag in that SKU
Marketing Consent - how many end users have agreed to receive marketing materials via their login method such as email or SNS
Ownership claims - how many times an end user has successfully claimed a tag in that SKU
Ownership resets - number of times a tag in that SKU has had its ownership reset
Total Tag Verifications - refers to the total number of times a verifiaction action has been performed on the tags in this SKU. This includes page views, ownership claims, when the tag is programmed, and other verification steps your SKU may have.
These data points are also represented across different views to help better visualize the data:
Map View
the map view gives you a heat map visual of where the tags have been tapped across the world. The red dots indicate multiple taps in one area
Views, User Interactions, and Marketing Consent graph
allows you to see the usage of the tags by end users overtime
Tag UID, Transfer Type, User ID, Time chart
gives you a granular look at every action performed within that SKU on a tag basis.
The tag UUID is the specific tags unique code
Transfer Type refers to the type of action that was done to that tag
User ID is the unique code we give to each end users
Time chart displays exactly when the action on that tag was performed by that user
Views by City, Views by Region, and Views by Country graphs
gives you a visual representation of the breakdown of tag taps by users across city, region and country.
In order to view the city region or country that corresponds with a section of the graph hover you mouse cursor over the a section of the city, region or country name will pop-up
Verifications Graph
allows you to see the verification of the tags overtime